Brand analytics platform Upwave has made a product acquisition, acquiring the search analytics technology and code base from Croft Analytics, a marketing science consultancy. The investment in ...
Make the most of your Amazon Brand Registry membership. Learn how to use brand-specific and Amazon-wide data from Amazon Brand Analytics to your advantage. For the last few years, Amazon has been ...
SEATTLE--(BUSINESS WIRE)--Stackline, the leader in full-funnel connected commerce, is excited to announce the launch of Shopper Analytics. This cutting-edge platform enables brands and manufacturers ...
We have witnessed tremendous innovation in marketing technology (martech) tools and solutions in the past decade. The trends and pain points addressed resulted primarily with tools to measure ...
Forbes contributors publish independent expert analyses and insights. I explore personal branding and storytelling in the digital age. "I don't know half of you half as well as I should like; and I ...
NEW YORK--(BUSINESS WIRE)--MikMak, the global software company that helps the world’s leading brands grow commerce-first, and CommerceHub, one of the world’s largest commerce networks trusted by more ...
In this special guest feature, Steve Habazin, Content Management Specialist with Latana, discusses how big brands are choosing and using the right data analytics that will bring results. As a content ...
If you have 10,000 fans on Facebook but all you know about them is that they appear to like your brand, you might be in trouble. Extracting data from your social media efforts and analysing it helps ...
Hive Analytics is a top-tier performance marketing agency utilizing an innovative technique of Fractional Marketing teams to drive ecommerce growth. The company relies on data science, advanced ...
The right influencer can strengthen a brand and improve the quality of engagement — but the key is finding the right one for your brand. When you were young, you likely had a movie or TV star that you ...
At Inspire Brands, the Commercial Services team plays an integral role in how guests recognize and interact with brands across four key areas: demand generation, digital guest experience, insights and ...
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